Seoul, South Korea, October 28, 2024 – Inno IT announced on the 28th that it has signed an exclusive distribution agreement with global electronic cigarette brand Aspire on the 25th. Under this agreement, Inno IT will be the exclusive importer and distributor of Aspire products in South Korea.
This strategic partnership will enable Inno IT to supply Aspire products to major convenience stores and large retail chains across the country. The company also plans to establish a stable sales foundation through a dedicated online store, while using this opportunity as a stepping stone to introduce its own brand, Eto, to the market.
Founded in 2013, Aspire is a leading global electronic cigarette company, currently distributing its products in over 100 countries, including the U.S., Canada, the U.K., Malaysia, and Russia.
Inno IT, which already supplies Tobacco Heating Products (THP) to major global tobacco companies such as BAT, is expanding its business scope beyond device development and production to distribution. This move positions Inno IT as a Total Solution provider in the rapidly growing global e-cigarette market.
A representative from Inno IT commented, “Aspire has already established itself as a premium brand in South Korea, with demand steadily increasing. We are optimistic about the significant results we can achieve by expanding the market through both online and offline sales channels.” The representative added, “Through Inno IT’s robust product verification system, we will distribute high-quality products and lead the way in the evolving domestic e-cigarette market.”
About Inno IT:
Inno IT is a leading supplier of Tobacco Heating Products (THP) to global tobacco companies. The company offers a complete solution, from development and production to distribution, with a focus on innovation and quality in the electronic cigarette industry.
